Privacy Policy

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1. Introduction

BFM Events Inc. (“BFM Events”, “Distinguished Golf”, “we”, “us”, or “our”) is committed to protecting the privacy of individuals and handling personal information in a responsible and transparent way. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, register for our golf events under the Distinguished Golf brand, join our marketing lists or communities, or otherwise interact with us.

By using our website or providing personal information to us, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy, as permitted by British Columbia’s Personal Information Protection Act (“PIPA”) and, where applicable, Canada’s Personal Information Protection and Electronic Documents Act (“PIPEDA”).

2. What Personal Information We Collect

The type of personal information we collect depends on how you interact with us, and may include:

• Contact information (such as your name, email address, mailing address, and phone number).
• Event registration details (such as event selections, tee‑time preferences, handicap or skill level, dietary preferences, and other information needed to organize events).
• Payment‑related information processed through third‑party payment processors, including PayPal (for example, transaction IDs and billing details; your full payment card information is handled directly by those providers and not stored by us).
• Communication preferences (such as whether you wish to receive marketing emails, SMS, or WhatsApp communications).
• Technical information from your use of the website (such as IP address, browser type, device information, pages visited, and cookies or similar technologies).
• Social and community information (such as your participation in our WhatsApp or other messaging groups and any content you choose to share there, subject to the terms of those platforms).

We collect personal information directly from you (for example, through online forms, event registrations, or when you contact us) and indirectly through your use of our website and third‑party tools (such as analytics or payment processors) where permitted by law.

3. How We Use Personal Information

We use personal information for purposes that a reasonable person would consider appropriate in the circumstances, including:

• To create and manage your event registrations, organize tournaments and related activities, and communicate event details and updates.
• To process payments for event fees, products, or services through our third‑party payment processors, including PayPal.
• To operate, maintain, and improve our website, services, tournaments, and customer experience.
• To send you marketing communications, promotions, newsletters, surveys, and information about upcoming events, products, or services, in accordance with your communication preferences and applicable anti‑spam laws.
• To manage our WhatsApp or other community groups, including sending updates, coordinating pick‑up games, and moderating participation.
• To respond to inquiries, feedback, or complaints and provide customer support.
• To comply with legal and regulatory requirements, enforce our terms, and protect the rights, property, and safety of BFM Events, the Distinguished Golf community, and others.

We will identify and document the purposes for collecting personal information at or before the time of collection, as required by applicable privacy laws.

4. Legal Basis and Consent

We collect, use, and disclose personal information with your consent or as otherwise permitted or required by law. Consent may be express (for example, ticking a box or submitting a form) or implied (for example, when you provide personal information in the context of registering for an event or contacting us).

You may withdraw your consent to our use of your personal information at any time, subject to legal or contractual restrictions and reasonable notice. If you withdraw consent, we may not be able to provide certain services or event participation to you.

5. Cookies, Analytics, and Tracking Technologies

Our website may use cookies, web beacons, and similar technologies to:

• Remember your preferences and improve site functionality.
• Understand how visitors use our site and measure traffic and performance (for example, through analytics services).
• Support security features and help prevent fraudulent or unauthorized use of our services.

You can manage cookies through your browser settings, which may allow you to delete or block cookies; however, some site features may not function properly if cookies are disabled.

If we use third‑party analytics or advertising tools, those providers may collect certain information about your use of our website in accordance with their own privacy policies.

6. How We Share Personal Information

We do not sell your personal information. We may disclose personal information to third parties in the following circumstances:

• Service providers that perform services on our behalf, such as website hosting, payment processing (including PayPal), analytics, email or messaging services, media and marketing providers, and event‑related vendors (for example, golf courses or catering providers).
• Business partners and sponsors in connection with specific events, promotions, or contests, where appropriate and in accordance with your consent and applicable law.
• Messaging or social platforms (such as WhatsApp) when you choose to join or interact in those communities, subject to those platforms’ own terms and privacy policies.
• Where required or authorized by law, for example in response to a subpoena, court order, or regulatory request, or to protect our rights, property, or safety or that of others.

We require our service providers to protect personal information and use it only for the purposes for which it was provided.

7. Storage, Security, and Retention

We take reasonable security measures to protect personal information against unauthorized access, collection, use, disclosure, copying, modification, or disposal. These measures may include administrative, technical, and physical safeguards that are appropriate to the sensitivity of the information.

Personal information is retained only as long as necessary to fulfill the identified purposes, comply with legal or business requirements, or resolve disputes, after which it will be securely destroyed, erased, or anonymized.

Depending on the tools and services we use (including PayPal and other third‑party providers), personal information may be stored or processed in Canada or in other jurisdictions; where information is stored outside British Columbia or Canada, it may be subject to the laws of those jurisdictions.

8. Your Rights and Access Requests

Subject to certain exceptions, individuals have the right to request access to personal information held about them and to request corrections if the information is inaccurate or incomplete.

You may also:

• Request information about how we have used and disclosed your personal information.
• Withdraw consent for certain uses of your information, where consent is the legal basis.
• Request that we correct or update your personal information.

Access and correction requests must be made in writing to our Privacy Officer using the contact information below. We may ask you to verify your identity before responding and may charge a reasonable fee where permitted by law, with advance notice.

9. Children’s Privacy

Our website and events are primarily intended for adults. Where we knowingly collect personal information from individuals under the age of majority in their province or territory, we will obtain consent from a parent or legal guardian as required by applicable law.

10. Links to Third‑Party Websites and Platforms

Our website may contain links to third‑party websites, services, or social platforms (including golf courses, sponsors, payment providers such as PayPal, and communication platforms such as WhatsApp). This Privacy Policy does not apply to those third parties, and we are not responsible for their privacy practices. You should review the privacy policies of any third‑party sites or services you visit.

11. Contacting Our Privacy Officer

BFM Events Inc. has designated a Privacy Officer who is responsible for ensuring our compliance with this Privacy Policy and applicable privacy laws.

If you have questions, concerns, or wish to make a request about your personal information, please contact: 

Privacy Officer – BFM Events Inc. (Distinguished Golf)
Email: info@distinguishedgolf.ca

We will respond to your inquiry within a reasonable time and in accordance with applicable laws.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we make material changes, we will post the updated policy on our website with a revised “Last Updated” date and, where required, obtain any additional consent.

Last Updated: March 23, 2026